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Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.

MINI Countryman Cooper & Paceman Cooper get ALL4 4WD

The MINI Countryman Cooper (pictured) & Paceman Cooper get ALL4 4WD We always find it astonishing that car makers ‘ration’ the availability of four wheel drive platforms in their cars, usually citing a ‘lack of demand’. But that lack of demand is usually predicated on the lack of supply, and increasing the supply of 4WD cars would see more sold, especially after a series of harsh winters where many motorists struggled to keep their cars in a straight line. So the decision by BMW to extend the availability of their ALL4 4WD setup to a wider range of MINIs is welcome, with the petrol Countryman Cooper and Paceman Cooper now getting the ALL4 option too.

Stirling Moss Porsche RS61 crash at Monterey

The Stirling Moss Porsche RS61 – pranged at Monterey How long is it since Stirling Moss fell down a lift shaft? And how old is he? Yep, it’s just five months and the man is turned 80.