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To sell the Stingray, Chevy plans to target Porsche

Corvette says there is a substitute for Porsche. And it's the all-new 2014 Corvette Stingray hitting showrooms this fall. General Motors' Chevrolet and ad agency Commonwealth, Detroit, are plotting an ambitious marketing strategy for one of the automaker's biggest launches of the year.

Mercedes Biome (2010) first official pictures

Now, what on earth, or for that matter not from earth have we got here? It's the Mercedes Biome concept supercar. It's a product of Merc's Los Angeles design studio, and they prefer to describe it as an 'Ultralight vehicle at one with nature.' The Biome was produced as part of the Los Angeles Design Challenge, taking part alongside the 2010 LA auto show.

Baby Rolls revealed as boss leaves

By Tim Pollard Motor Industry 14 March 2008 07:33 CAR today reveals the look of the new 'baby' Rolls-Royce - just as it is announced that boss Ian Robertson will head back to BMW as Munich's new sales and marketing boss. The new model due in 2010 will nudge the most famous of luxury brands downmarket nearer upper-echelon Merc S-classes, but the 49-year-old chief exec won't be around to see the launch of the landmark model.The baby Rolls-RoyceThe Phantom family has now grown to three models, after the Coupe was unveiled at this month's Geneva Motor Show to join the Drophead Coupe. And in 2010 Rolls-Royce will launch RR4 - the new £170,000 baby Rolls to stretch the brand 'downmarket' and plug the gap between cheaper Bentley Continentals and the super-luxury models from Rolls and Maybach costing nearer a quarter of a million pounds.It will be longer than the next-generation LWB BMW 7-series, upon whose mechanicals RR4 is based.