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GM dismisses marketing chief Joel Ewanick
Sun, 29 Jul 2012UPDATED -- General Motors has dismissed global marketing chief Joel Ewanick two years after hiring him. "He failed to meet the expectations the company has of an employee," spokesman Greg Martin said Sunday, without elaborating. In a short statement, GM said Alan Batey, GM's vice president of U.S.
General Motors fires back at Volkswagen
Thu, 14 Jul 2011General Motors issued a terse response this week to published comments by Volkswagen CEO Martin Winterkorn, who suggested to the German press that Opel could be sold to a Chinese competitor. Detroit-based GM called Winterkorn's comments “regrettable” and accused him of “fanning speculation.” Opel was nearly sold to Magna and Russian investors in the wake of GM's 2009 bankruptcy. But then-CEO Ed Whitacre and the corporate board reversed that decision, igniting controversy from German political and labor leaders who have long chafed under American oversight.
New fuel-economy labels will baffle buyers, survey says
Wed, 06 Oct 2010A survey released this week suggests that revised fuel economy labels proposed by federal regulators will confuse many likely car buyers -- and will emphasize the wrong information. The branding strategy firm Siegel+Gale performed an independent online survey of 456 people over the age of 18 who intended to buy a car in the next three years. Founder Alan Siegel told Automotive News that the survey was not directly requested but has been sent to the EPA and National Highway Traffic Safety Administration during the ongoing public comment period.