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Royal College of Art and SABIC collaborate on new ‘VISIcON’ program and design competition

The Royal of Art and chemicals manufacturer SABIC has announced the launch of a three-month research program and competition called 'VISIcON'. Over 30 post-graduate students from the college's Vehicle Design program are studying and analyzing how SABIC's thermoplastic lighting materials and LEXAN polycarbonate (PC) glazing technologies can be used practically and creatively to improve the lighting and illumination of future vehicles. VISIcON asks students from the RCA's automotive students split into three groups: the Automark group's emphasis on developing and enhancing brand identity through lighting; Urban Flow's focus directed towards discovering innovative exterior lighting; and Inside Out studio is working on improving and extending the use of light in the vehicle interior through lighting components and PC glazing.

Kia scoops three design awards

Kia has won three design awards in this year's Automotive Brand Contest, continuing its strong showing in last year's competition. The second-generation cee'd, launched in June, topped the exterior category table as well as receiving an honorary special mention for exceptional innovation in the interior category. The car's exterior features a chrome-framed glasshouse and muscular lines on the bonnet, while inside an ergonomic, driver-oriented control panel impressed the judges enough to receive the special mention.

Cadillac joins Lexus atop study of customer satisfaction

Cadillac joined Lexus as the brand with the most-pleased customers this year, as Detroit makes held three of the top five posts in an annual University of Michigan study of customer satisfaction. Cadillac rose from No. 2 last year to match Lexus with a score of 89 in the American Customer Satisfaction Index, released Tuesday.