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Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.

MINI Cooper Rauno Aaltonen Edition – another MINI special

MINI Cooper Rauno Aaltonen Edition MINI has produced yet another special edition, this time as a tribute to Finnish Rally ace Rauno Aaltonen. Available as MINI Cooper and Cooper S. It doesn’t seem right if we don’t get at least one new special edition MINI a month to report on, and with this being the last day of March we wondered if MINI’s PR had gone on holiday.

Ford Transit van gets five-cylinder turbodiesel

The full-size Ford Transit van that replaces the E-series Econoline in late 2013 will have a turbocharged five-cylinder diesel in its powertrain lineup. Today Ford uses the 3.2-liter engine in the Ranger pickup sold in international markets. The engine, which wears Ford's Power Stroke marketing name for diesel engines, is built in South Africa and will be exported to the Transit assembly plant near Kansas City, Mo.