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Audi A3 saloon gets the Ricky Gervais treatment for USA (video)

Ricky Gervais (pictured) fronts a new advertising campaign for the Audi A3 in the USA Audi of America has launched an advertising campaign for the new Audi A3 saloon featuring Ricky Gervais and a soundtrack of Queen’s ‘We are the Champions. Which doesn’t seem the most logical fit. But it seems the theme of the new Campaign for the A3 is ‘Uncompromised’, and Ricky Gervais – especially with his hosting antics at the Globes – is considered a man who sticks to what he believes, without compromise.

VW Beetle GSR Limited Edition gets 207bhp

Volkswagen are launching a limited edition of the Beetle – the VW Beetle GSR – with yellow and black paint job and 207bhp. The Beetle GSR stays relatively faithful to the paint job on its granddad with the bonnet and boot of the GSR in black, as are the roof and mirrors, and there are yellow and black stripes with ‘GSR’ lettering on the sides, all setting off the yellow paint job and 19″ alloys completing the exterior. Oddly, despite the GSR paying tribute to its 1970s predecessor, you can also order your GSR in Platinum Grey or Black. Inside, the new GSR gets R-Line racing track sports seats with cloth upholstery and yellow stitching )although our Colonial cousins get full leather) and a leather steering wheel with the build number – 1 to 3,500 – on a badge on the wheel, R-Line dash, GSR gear stick, leather handbrake cover and black mats with yellow trim.

Dassault Systèmes Design Challenge finalists announced

Anne Asensio and a team of expert judges have chosen the three finalists of the Dassault Systèmes Design Challenge 2012. 23-year-old Riten Gojiya's project 'Third dimension tour' made the final list, with Josef Ludvík Böhm's 'Aktivní Robotická Ortéza' also making the cut. The judging panel was also very impressed with Jakub Novák's 'Pedalboat' entry, which was enough to secure the final spot in the top three.