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Study: Hybrids safer in accidents, more dangerous to pedestrians

In the first analysis of its kind, the Highway Loss Data Institute found that drivers of hybrid vehicles are, on average, 25 percent less likely to be injured in a crash than drivers of conventional vehicles. Matt Moore, the data institute's vice president and author of the study, said weight was a big factor in its analysis. “Hybrids on average are 10 percent heavier than their standard counterparts,” Moore said in a statement on Thursday.

Lincoln introduces Black Label trim at Pebble Beach

Lincoln introduced its hoity-toity Black Label Collection at Pebble Beach on Thursday. In the words of Jim Farley, “The new Lincoln Motor Company is built on three foundational elements -- design, quality and personal service; Black Label represents our highest expression of these elements.” Lincoln says its Black Label dealers will collaborate to create a personal, integrated client shopping and ownership experience, with respect for the luxury of time. We're not sure exactly what that means, but if the dealers can pick up the cars for gas, a wash and some fast food, that would be great.

Jag hops on Super Bowl ad bandwagon

Jaguar is preparing to tout the brand's British roots in a new advertising campaign called "British Villains" that will be its largest ever and include its first Super Bowl commercial. The campaign will be used to launch the new F-Type coupe that debuts at the Los Angeles auto show later this month and goes on sale in April. The 30-second Super Bowl commercial will run during the second half of next year's event on Feb.