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Hyundai arrives in Piccadilly Circus

Hyundai arrives in Piccadilly Circus If you want a clear sign of how mainstream Hyundai has become, the news that it’s taken over the iconic billboard display in Piccadilly Circus from Sanyo is as much evidence as you need. Piccadilly Circus is the UK version of Times Square, and the neon signs have been a splash of international colour washing over Eros for a century, during which time there have been just fifty brands showcasing their wares to the 50 million or more passing Londoners – and visitors – every year, not counting the millions more who see the signs on Piccadilly Circus postcards that still wing their way round the world. The new Hyundai spot – which has been the Sanyo space for the last 33 years – is the last of the spaces to rely on neon lights to get its message across.

See you in Shanghai; Conference and Awards events from CDN

阅读本文中文版本请点击这里 As China returns to work after the three-day Ching Ming holiday, all eyes in the automotive industry turn to Shanghai and what promises to be the most significant auto show of this year's global calendar.  CDN will be actively contributing to the insights into the direction being taken by car design in the country by hosting two events; the annual Interior Motives China conference and, on the middle evening of the conference, the awards ceremony of the second Car Design Awards China, for which the shortlist has just been announced. Themed ‘The challenge of being different', this year's Interior Motives China conference will see around 300 delegates wrestle with how to capture what is ‘Chinese' in car design. Speakers will be from both domestic studios and the design centres of global OEMs.

In pictures: live at the Goodwood Festival of Speed 2014

  CAR magazine is reporting live from the Goodwood Festival of Speed 2014 - and we'll be updating this page with photos, news and snippets from Goodwood House and the famous hillclimb. Come back for updates from 26-29 June 2014, as we cover some of the flavour of the greatest British motor show. Mercedes-Benz is the title sponsor at the Festival of Speed in 2014 - and so gets bragging rights to design the sculpture outside Goodwood House.