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Rockin' Supercar: The Rebirth, Short Life, and Death of a Shark-Fin-Equipped '85 Toyota Tercel Wagon

Sometimes a very ordinary car becomes something special, maybe even loved, but that's not always enough to keep it out of the jaws of the crusher. This is the story of a second-gen Toyota Tercel wagon (known in Japan as the Sprinter Carib) and its journey from auction to lumber-hauler to kid transportation to a Chinese steel factory. Around the turn of the century, while I was working at a doomed dot-com in San Francisco's South of Market neighborhood, I discovered that the city auctioned off all the unclaimed tow-away cars every week at nearby Pier 70.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.

Parents worried over school run safety

MORE THAN 40% of parents of five to 11-year-olds say their child has been involved in a near-miss while walking or cycling to or from school, according to a survey. Road safety is more of a concern to parents than "stranger danger", the survey from sustainable transport charity Sustrans also found. A total of 470 parents who have a child aged five to 11 who travels to and from school were polled.