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MINI Coupe: The video adventure begins

MINI Coupe Adventure - if it's Wednesday, it must be Hong Kong Well, it wouldn’t be MINI without a new video to promote the MINI Coupe. Just days after we finally got the MINI Coupe sans camouflage – and with a gazillion photos to go with it – MINI are already on to the next step of the marketing buzz – the MINI Coupe video. Actually, we had a choice fo two ways to go; either a pile of fairly dull bits in lowish resolution that came in without a soundtrack, or a buzzy little viral-aimed ‘MINI Coupe Adventure’.

Bentley SUV (Falcon) to be built in Slovakia?

Bentley says it has 2000 pre-orders for the Bentley Falcon SUV and that it is possible the Bentley won’t be built in Crewe but in Bratislava. January’s news was that the Bentley SUV was close to being signed-off for production (we’ve heard that once or twice) and in February we learnt that Bentley have gone back to the drawing board to produce a new design under the watchful eye of Luc Donckerwolke, Bentley’s Chief Designer, which we expect to be a more dynamic one with cues from the Continental, rather than a square truck with Mulsanne headlights. So now it’s time for the March instalment of ‘Bentley SUV News‘, and we have Bentley boss Wolfgang Schreiber telling us that Bentley already has 2,000 pre-orders for their SUV (we’re guessing ‘expressions of interest’ may be closer to the truth) before the new design is shown, and before Bentley has decided whether they want to pitch their SUV just above the new Range Rover at around £150k, or do what Bentley dealers want which is a Bentley SUV costing north of £200k.

Hyundai throws one to Favre for Super Bowl ad

It's easy to be funny in a Super Bowl ad when things are going well. And things are going well for Hyundai, so it's bringing the funny this Sunday. Look for long-serving quarterback Brett Favre on television during the big game's second quarter.