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Aston Martin puts on a show for the Lord Mayor

Aston Martin puts on a show for the Lord Mayor The weather on Saturday was wet and miserable, but that didn’t stop the annual Lord Mayor’s Show in London going ahead, complete with a selection of Aston Martin’s finest. The Lord Mayor’s Show happens on the second Saturday in November every year, and has for 477 years followed the same route  - even throughout World Wars – as the City of London celebrates the inauguration of a new Lord Mayor. This year Aston Martin was asked to take part by the The Worshipful Company of Coachmakers and Coach Harness Makers of London – an apt invite for Aston’s centenary year – and Aston Martin responded with a decent turnout of models.

Nissan backs radical DeltaWing racecar program

Nissan has announced its involvement in a radical new motorsport project, dubbed the DeltaWing, which will race at the Le Mans 24 Hours this summer using Nissan power. The car is the work of Ben Bowlby who originally designed the car as a proposal for the 2012 IndyCar racer, which has since found the attention of Nissan after its rejection by the American race championship. The headlines of the design are that it's half the weight and has half the aerodynamic drag of a conventional racer and is therefore far more efficient.

2012 Ford Focus: A different kind of test drive for consumers

Ford is rolling out a fairly simple idea in August to get consumers interested in the 2012 Ford Focus--drive it. But instead of the usual dealership experience, where potential buyers are often accompanied by a sales person, Ford is now pitching the new Focus to customers on more neutral turf, which the aim of highlighting the technological and handling prowess of the car. The program is being billed as “Start more than a car.