Heavy Duty Handbrake Security Car Van Lock Gear Shift on 2040-parts.com
Cannock, GB
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Toyota will push safety in ad blitz
Mon, 06 Sep 2010Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.
Mercedes want in with Brawn GP
Wed, 13 May 2009Mercedes are considering closer ties with Brawn GP [ad#ad-1] With Brawn GP wiping the floor with everything on the F1 circus this season, and particularly World Champions McLaren, it is being reported that Mercedes are seeking a closer relationship with the new darlings of the paddock. At the moment Mercedes supplies engines to Brawn GP on a customer basis. In other words, Brawn GP has to cough up the cost – which will not be insignificant.
Toyota says software glitch in data boxes can give faulty speed readings
Tue, 14 Sep 2010A top Toyota executive says the crash data boxes in its vehicles are reliable but a bug in the software that reads the information can provide inaccurate vehicle speeds. The disclosure comes as the National Highway Transportation Safety Administration continues its investigation into unintended acceleration of Toyota models. “Toyota has acknowledged previously that the event data recorders are not accurate,” said Takeshi Uchiyamada, executive vice president in charge of research and development.