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Rolls-Royce bolsters custom-car operation to meet higher demand

Rolls-Royce is expanding its "Bespoke" customization enterprise to keep up with an influx of buyers wishing to determine the final strokes on their vehicular masterpieces. The British luxury-car manufacturer will double the headcount for its Bespoke team by the end of the year. More than 50 designers, engineers and project managers will run the operation to meet growing customer demand.

Subaru BRZ price DOWN by £2,500

Subaru BRZ now down in price in the UK When the car you produce also gets made under another – higher profile – badge than your own, how to you get buyers to sit up and take notice of your offerings? Easy, you make your car better value. That’s exactly what Subaru are doing with the BRZ – the Subaru take on the Toyota GT86 – with a price cut of £2,500 arriving from May 1st, thanks to the weakening Yen, that takes the entry-level BRZ down to £23,995.

BMW i and Wallpaper* Megacity project

BMW i and Wallpaper* magazine have joined forces for ‘Sustainable Neighborhoods', a global project exploring how design and technology will serve in keeping megacities of the future moving. Students teams from each of the six chosen neighborhoods – from Los Angeles, Paris, London, Hangzhou, Berlin and Tokyo – have been tasked by the two companies, and their school course, to research their nearest megacity for a suitable case study to act as a catalyst for creative thinking about how short term cultural and technological evolution will have an impact on the way we live tomorrow. A series of workshops and in-depth discussions took place with students, tutors and members of BMW's global design team to examine the evolution of cities and research six different city zones, with the aim of defining a new infrastructural, cultural or social project that will scale seamlessly into the future.