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VW Passat Highline Plus released
Fri, 13 Nov 2009The new VW Passat Highline Plus I suppose that when you’re trying to shift a huge range of cars it’s always useful to have a model to fit every niche. VW – and particularly Audi – milk this style of marketing for all its worth, and I’d be amazed if anyone ever walks out of the showroom with the exact model they had in mind when they walked in. One of the big ‘Selling’ points is value for money.
Mercedes CLA driving Mercedes-Benz new car sales
Sun, 15 Dec 2013New Mercedes CLA (pictured) is driving Mercedes-Benz new car sales Mercedes had a rocky road a few years ago as it changed its focus from quality to cost-cutting, so the decision by Mercedes to move in to more compact premium cars in a serious way can’t have been the easiest decision to make regardless of the rising demand for compact premium cars. But Mercedes decision and investment is now starting to reap big rewards as Mercedes start moving from an investment in to a sales cycle, with sales of their new compact cars – the new A-Class and new CLA – proving to be a real driving force. Mercedes is the UK has made all time record sales in the UK in 2013, reaching 100,000 car sales for the first time in a year, and managing that by the end of November (which in itself was the best November Mercedes had ever had in the UK).
Mazda SkyActiv technology goes on offer to raise funds
Wed, 15 Feb 2012Mazda is looking to license their SkyActiv Technology to raise capital (CX-5 with SkyActiv pictured) Mazda are predicting losses for the current financial year of £750 million and are looking to sell their SkyActiv technology to raise cash. Mazda isn’t having the best of times at the moment, despite an impressive range of cars that are getting more interesting with Mazda’s SkyActiv technology, and are predicting that they will post a loss of around £750 million for the current financial year. There are a variety of reasons for Mazda’s financial predicament – including the strength of the Yen and the production problems after the Japanese Tsunami – but this is the fourth year in a row Mazda has posted losses.