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Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

Bentley Mulsanne revealed at Pebble Beach

Bentley has unveiled the New Benley Mulsanne at Pebble Beach - the so-called new 'Grand' Bentley The Bentley Mulsanne has been revealed at the Pebble Beach Concours d’Elegance this afternoon and, thankfully, it looks just how a big Bentley should. And it’s not just a butched up and enlarged version of the Flying Spur – although it 11″ longer than its ‘VW Bentley’ sibling – it is a metamorphosis of the Rolls Royce era legacy Bentley Arnage in to a super luxury saloon to compete headlong with its former siblings from Rolls Royce. Up front the Bentley Mulsanne gets a treatment very reminiscent of the old Bentley Eight litre, with its big round headlights flanked by off-set smaller ones.

Crafting the Ferrari LaFerrari

Ferrari's limited-edition supercars are special. They appear about once a decade, cost a small fortune -- which has never hurt sales -- and often become the benchmark for next-generation supercars at Ferrari and in the industry. Ferrari Chairman Luca Cordero di Montezemolo says the new LaFerrari is no exception because of features such as the supercar's gasoline-electric hybrid powertrain, its Formula One-inspired carbon fiber cockpit and its state-of-the-art active aerodynamics.