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Nissan Juke Nismo revealed – more Nismo cars on the way

Nissan Juke Nismo - the first of a range of Sporty Nismo cars Nissan has revealed the Nissan Juke Nismo – a sportier take on the compact SUV – and has plans to produce Nismo cars across their range. Just so we’re clear: The Nissan Juke Nismo revealed this morning is nothing like the Juke/GT-R love child Juke-R madness we’ve reported recently; the Juke Nismo is much more mainstream. Probably best to think of Nismo as Nissan’s version of Infiniti’s IPL – a performance line of cars – to add a little more pizzaz and appeal to mainstream cars.

Ford justifies its Vignale sub-brand (video)

The Ford Mondeo Vignale (pictured). Ford’s first Vignale-badged car Earlier this month, as the Frankfurt Motor Show approached, Ford revealed that it’s going back to a sales tactic they created in the 1970s – badge-engineering their cars with a coachbuilders name to create an upmarket sub-brand. Last time Ford played this game we had almost 30 years for the Ford Ghia, a range of Ford’s mainstream models that had all the toys as standard to try and create an appealing high-end option for buyers.

New Lexus IS UK debut

The 2013 Lexus IS – revealed at the Detroit Motor Show – gets its UK public debut at the Ideal Home Show at Earls Court. The Ideal Home Show may not seem the obvious place for Lexus to show the new IS, but Lexus are the headline motor sponsors for the event and you can’t argue with the footfall; footfall that is probably predominantly bang on the Lexus target demographic. And the target demographic for Lexus may be a bit surprised that the new IS is a chunk more dynamic looking than its predecessor, with statement looks – taking cues from the LF-CC Concept – that make the new IS a far more appealing prospect.