Holley Hp Billet Fuel Pressure Regulator 12-845 on 2040-parts.com

Schreyer: More than a designer of products I wish to be an architect of Hyundai's brand image

There's no denying Peter Schreyer has been instrumental in turning around Kia's image from a manufacturer of wheeled white goods in a creator of design-led products. Now his attention turns to sister company Hyundai in his role as chief design officer for both companies and his plans are no less ambitious. "More than a designer of products I wish to be an architect of Hyundai's brand image," he told an audience at Hyundai's European headquarters, explaining how his job is not simply 'styling' but communicating the brand's message right down to details such as the seatbelt warning buzzer.

Vauxhall Insignia VXR Unlimited Option

Vauxhall Insignia VXR - now good for 170mph We like the Vauxhall Insignia; it’s a very good car. We like it even more in better-than-warm Vauxhall Insignia VRX guise, where this warmed-over rep-mobile manages to pick up its skirts and scoot to 60mph in 5.6 seconds. Which is all rather appealing.

The case of the disappearing Lambos

Now this should have rung an alarm bell or two at the time, but it seems it didn’t. Back in November the world’s largest Lamborghini dealership – Lamborghini Orange County – turned up its toes and closed the doors, apparently a victim of the downturn in car sales. Not the oddest story in these times admittedly, but a bit odd when you consider that Lamborghini OC was reckoned to be responsible for 10% of Lamborghini’s sales worldwide, shifting around 240 cars a year.