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New Jaguar Brand Promo video – David Gandy: Escapism

New Jaguar Brand Promo video: David Gandy: Escapism Somebody at Jaguar PR has a fondness for British model David Gandy, and they’ve turned his profile in to an ongoing promo for all things Jaguar in recent months. We had the good Mr Gandy (who hails from the home of Cars UK – Billericay) driving an XK120 earlier this year with Yasmin le Bon in the Mille Miglia, and this time Jaguar are aiming at the ladies with a brand promo video featuring David driving classic Jags but focusing in on the heritage and appeal of the new F-Type in the process. Jaguar introduced the film at the Goodwood Revival earlier this month, but now we get the full release of the film - David Gandy: Escapism – with David explaining his passion for cars – and in particular his passion for Jaguar cars – with the film including not just the new F-Type, but the inspiration for the F-Type – the Jaguar E-Type – and perhaps the most appealing, and rare, Jaguar of all – the Jaguar XK-SS.

Ford enlists James Franco, Rob Riggle for pre-Super Bowl ad

The wizards of Dearborn have decided to forego purchasing time during the Super Bowl and instead are running a 90-second Ford Fusion Hybrid spot between the coin toss and the kickoff, according to our colleagues at Automotive News. Polymath James Franco stars as Rob Riggle in the above teaser. There is a tiger.

Second Fisker Karma fire under investigation

Investigators hired by Fisker Automotive are looking into a Fisker Karma plug-in hybrid sedan that caught fire on Aug. 11 in a suburb outside San Jose, Calif. This is the second instance of a fire involving a Karma in the last three months.