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GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Audi A8 facelifted for the 2013 Frankfurt Motor Show

Audi has facelifted the A8 range and is showing it for the first time here at the 2013 Frankfurt Motor Show. Honestly, it has: it is the facelifted car in our pictures. That even current owners may have to look twice says it all.

Saab: Turkey’s Brightwell Holdings & China’s Youngman vie for Saab

Will Saab end up in Turkish or Chinese hands? Despite its bankruptcy, it seems China’s Youngman and Turkish equity form Brightwell Holdings ar planning on staging a bid. Saab may be bankrupt – and its car heritage from the Saab Museum up for sale – but that hasn’t stopped interest in Saab as a viable car maker from prospective suitors.