Honda Oem Interior-roof-map Lamp Lens Right 34407sda305 on 2040-parts.com

Infiniti to tap Nissan UK’s fleet customers to grow sales

Infiniti to leverage Nissan Corporate Sales for growth in the UK We do have a habit of taking the Michael out of Infinit’s efforts to grow car sales in the UK. We’ve often wondered if they’re working on a strategy that goes counter to logic in the hope it pays dividends. For example, the obvious route for Infiniti was a hard push on private buyers of luxury cars and positioning themselves as the ‘Sporty’ alternative to that other Japanese luxury brand, Lexus.

Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.

VW Up 5 Door reveal

VW Up 5 Door The first photos of the VW Up 5 door have been revealed, a few months after the 3-Door Up debuted officially at the Frankfurt Motor Show. The 3-Door VW Up debuted at the Frankfurt Motor Show back in September, but instead of being the radical departure we were expecting, it turned out to be just a replacement for the VW Lupo. And now we get the first photos of the VW Up 5-Door, which will broaden the appeal of the Up!