Honda Transmission Countershaft For Hr216 Sxa Lawn Mower on 2040-parts.com

Lexus GS (2012) the first official pictures

This is the new Lexus GS, which has just been revealed at the 2011 Pebble Beach Concours d’Elegance in California, USA. Presumably the new Lexus GS is clean and green? Well, yes, but much of the official Lexus press release is filled with phrases like ‘improved driving dynamics’ and ‘packed with innovative performance’, but no mention is made of fuel consumption or emission figures.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

Toyota Auris Hybrid – details

The Toyota Auris Hybrid, which will debut at Frankfurt The Auris Hybrid will be the first Toyota Hybrid to be built in Europe – at Toyota’s UK plant. Scheduled to go on sale in the second half of 2010, the Auris hybrid utilises the same powertrain as the third-gen Prius, namely a 1.8 litre, 97bhp petrol engine with a bank of nickel-metal hydride batteries and an electric motor. This will give the Auris Hybrid a 0-60 mph time of around 10 seconds and emissions below the critical 100g/km (not 99g/km, by any chance?).