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Subaru seeks to dump 'quirky,' broaden appeal

When Subaru arrived in the United States in the 1960s, ads used the unflattering slogan "cheap and ugly." The brand has come a long way. But to critics, the concept of "Subaru styling" is still an oxymoron. Even loyalists describe it as "quirky"; the less charitable choose "bland" and "boxy." Subaru is one of the few brands that have been unscathed, even growing stronger, during the U.S.

LA Motor Show: Subaru previews fifth-generation Legacy

SUBARU has showcased its new Legacy concept, which strongly hints at the future styling of the brand’s marquee model. At the Los Angeles Auto Show Subaru took the wraps off the preview model ahead of the fifth generation Legacy’s expected launch in 2014, when it will celebrate its 25th anniversary. The company trademarks of a Boxer horizontally-opposed engine and mechanical permanent all-wheel drive will remain, giving the Legacy a degree of sure-footedness that few, if any, rivals can beat.

Webinars: Register now for 16 October 'Autodesk Alias Class-A Surfacing: Accelerating Design Development'

Registration is now open for the next Webinar in the Autodesk series, 'Autodesk Alias Class-A Surfacing: Accelerating Design Development', which will take place on 16 October. This webinar will illustrate how using Autodesk Alias for Class-A modeling can deliver value-added business and technical benefits and how it helps OEMs provide seamless end-to-end design development. Topics covered will include: external and internal challenges facing automotive design advantages of Alias for Class-A Surfacing how to adopt Alias skills and workflows This is part of the 2013 series of Autodesk Webinars which includes: Concept modeling for automotive Using the T-rig tool in real life Presenting this Webinar is Simon Alford, technical manager for Majenta Solutions.