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Shopautoweek.com iPad app takes car shopping mobile

If you've been reading Autoweek for the past year or so, you've no doubt heard us talking about our shopping site shopautoweek.com. It's designed to let enthusiasts like us (and most likely you) share car knowledge with regular car buyers, helping connect them with the best new car for their needs. Shopautoweek.com is already a great Web site; now it's a great iPad app.

Realization of a Dream - Inside Project M

The appeal of social media is growing rapidly for the auto industry. Sites such as Twitter, YouTube and Facebook give brands the chance to communicate in a much more direct manner than mainstream advertising allows. In the best cases these new forms of media are helping brands, and the individuals who work for them, to build relationships and open dialogue with existing customers and potential future ones.

2014 Toyota RAV4 gets more equipment and a lower price

2014 Toyota RAV4 (pictured) gets more equipment and a lower price Toyota like to think of the RAV4 as the originator of the compact SUV, and as it’s been around for two decades and is in its fourth iteration, they probably have a point. But being the first doesn’t guarantee continued success; that comes from still being relevant and keeping up with the ever growing competition in the market place. So Toyota are giving the RAV4 a bit of a makeover for 2014 – not quite a facelift, more an upgrade – with additional equipment across the range and a price drop too.