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Mercedes-Benz scores double wins at German Design Council awards

Mercedes-Benz took home two design trophies from the 2014 German Design Council awards, winning Special Mentions for the 2014 Mercedes-Benz S-class and the Ener-G-Force concept vehicle. The German Design Council traces its history back decades, and every year dozens of experts evaluate more than a thousand entries, with just a fraction of them being automotive designs. This year 30 well-known design experts judged approximately 1900 submissions, assessing a variety of design elements in picking their top choices, and this year a duo of Mercedes-Benz vehicles won the praise of design gurus.

Audi is set to show off LEDs and the S7 sedan in Super Bowl ad

Audi will air an ad during the Super Bowl for the fifth consecutive year. The company will use the big game to display the LED headlights on the juiced-up 2013 Audi S7 sedan. The ad's theme is still under wraps, but it will revolve around the benefits of LEDs, which Audi says is its signature.

Panda Antarctica starts epic trip to Sochi Games

THE WINTER-THEMED limited-edition Fiat Panda 4x4 Antarctica has set out on an epic commute from Turin to its Winter Olympics home in Sochi, Russia. The Panda Antarctica, in association with sponsors Nokia, Nitro Snowboards and Beats by Dr Dre, began its journey last week. It’s a marketing exercise aimed at young people, who might be into fashion or winter sports and who just might buy a Panda.