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New Peugeot 308 production increased to meet demand

Peugeot are increasing production of the new 308 to meet demand The new Peugeot 308 arrived in the UK in January – although it’s been on sale in Europe since last year – and it’s a decent effort from Peugeot. In fact, even though we didn’t think it was the best choice, the new 308 took the European Car of the Year Award at the Geneva Motor Show last week, a decision that’s probably been credibility by the apparent popularity of the new 308. Since the 308 went on sale late last year, Peugeot has managed to shift more than 60,000, so with the new 308 SW (Estate) about to go on sale Peugeot is ramping up production to meet current and expected demand by adding a third shift at its Sochaux Plant, creating 600 new jobs in the process.

125th Anniversary of the Automobile: Karl Benz and Gottlieb Daimler put the world on wheels

The world marks the 125th anniversary of the invention of the automobile on Jan. 29. Karl Benz filed a patent for a three-wheeled vehicle driven by a gasoline engine in Mannheim, Germany, on that day in 1886, the same year Gottlieb Daimler completed his motorized carriage in Cannstatt, Germany.

Fiat launches the Eco-Drive Challenge

The Fiat Eco-Drive Challenge. Launched in London this week by Jodie Kidd. But as we reported earlier today, Fiat are also getting in to the Eco-Car thing in a big way with their joint venture with BMW, which will see the relaunch of the Isetta and Topolino marques.