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Mercedes launches Attention Assist

By Ben Whitworth Motor Industry 13 August 2008 13:28 Mercedes-Benz researchers call it the ‘one-second nap’ – that instant when fatigue overcomes you at the wheel on a long trip and you wake up in hospital. To counter dozing off while driving, which Mercedes claims accounts for a quarter of all major motorway accidents, its engineers have developed an innovative driver support system called Attention Assist. As well as registering linear and lateral acceleration, indicator and pedal operation and vehicle speed, the system also monitors steering response - the most important indicator of fatigue according to Mercedes, is tired drivers have difficulty in keeping their vehicle precisely on track.

Lexus launches own Design Award contest

The first Lexus Design Award has been launched that gives the next generation of designers the chance of seeing their work showcased at next year's Milan Design Week. The theme of this global competition is ‘Motion', with Lexus looking for designs that respond to issues 
in daily life that relate to ‘Motion' as well as providing solutions. Two of the ten award winners will then develop prototypes with a renowned designer – either Sam Hecht or Junya Ishigami – acting as their mentor.

Jeep teases new concepts for Moab Easter Safari

The Easter Jeep Safari begins March 23 and runs for eight days in Moab, Utah. As it has in the past, Jeep will bring a few new concept four-wheelers for the event. Jeep on Tuesday revealed teaser sketches of the Grand Cherokee Trailhawk II and Wrangler Slim.