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Audi Urban Concept cars (2011): the first photos

Audi Urban concept Spyder concept car (2011) news Audi Urban concept (2011) CAR review Audi has only teased us so far with sketches of its new city car duo, the Urban Concept and its open-top sister, the Urban Spider Concept. Now it's lifted the lid and issued these first photos of its 2011 Frankfurt motor show debutants. They're tiny electric runabouts, with two seats and an electric powertrain.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

BMW i3 tops Sunday Times best Electric Cars list

The BMW i3 EV tops Sunday Times best Electric Cars list Just as they did with the new Range Rover last year, the Sunday Times has declared the new BMW i3 EV the pick of the bunch of electric and hybrid cars on sale in the UK, despite the i3 not yet arriving on UK roads. But there seems a good chance that the Sunday Times have got it right this time too, just as they did with the new Range Rover. The Sunday Times praised BMW for biding its time with the launch of their first electric and range-extender car (the next, the BMW i8 supercar, will arrive in 2014) and said the i3′s big appeal lies not in its cutting edge electric motor or battery technology – because there isn’t any – but in its appeal as a car even without its EV powertrain.