Inner Fender 2000 Dodge Ram Truck Drivers Side on 2040-parts.com

Subaru seeks to dump 'quirky,' broaden appeal

When Subaru arrived in the United States in the 1960s, ads used the unflattering slogan "cheap and ugly." The brand has come a long way. But to critics, the concept of "Subaru styling" is still an oxymoron. Even loyalists describe it as "quirky"; the less charitable choose "bland" and "boxy." Subaru is one of the few brands that have been unscathed, even growing stronger, during the U.S.

Mazda MX-5 Superlight concept car: first official photos

By Tim Smith First Official Pictures 05 August 2009 00:01 This is the Mazda MX-5 Superlight show car – an MX-5 speedster with weight stripped out and windscreen relegated to the scrapheap. Think of it as the purest MX-5 yet. Sadly, it's just a concept car at present, destined to be shown at the Frankfurt motor show in autumn 2009.

Two top Ford execs to retire

Two top Ford Motor Co. executives, CFO Lewis Booth and global product development chief Derrick Kuzak-- both key architects of the automaker's recovery--will retire on April 1, the automaker said Thursday. Booth, 63, will be succeeded by Bob Shanks, Ford's vice president and controller.