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Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Bugatti's 100P dream airplane to soar for the first time at the Mullin Automotive Museum

Ettore Bugatti, perhaps bored with building such extravagant symbols of single-minded genius like the Royale, devised a staggering work of aeronautical wonder that never saw the light of the day. Threatened by the twin insurmountable forces of deadlines and war, the Bugatti 100P never made it to the skies. Bugatti wanted to tackle the Deutsch de la Meurthe Cup Race -- the brainchild of one Henri Deutsch de la Meurthe, the wealthy petroleum businessman who birthed Europe's oil industry in his native France.

2012 Infiniti FX Facelift revealed – but not for the UK

2012 Infiniti FX Facelift - but not for the UK & Europe, You’d be forgiven for not even knowing what an Infiniti FX looks like; they’re far from ubiquitous in the UK. That said, we did spot an FX in the wild at the start of the year, although nothing since. Yet if you want an Infiniti FX there is a decent choice; everything from a 3.0 litre diesel to a 5.0 litre V8 by way of a 3.7 litre V6.