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Umea University students complete Saab collaboration project

A selection of first-year students from Sweden's Umea University have completed a 10-week collaborative design project with Saab. Tasked with exploring new directions for the brand, students were encouraged to investigate the interplay of brand and identity. Each of them was assigned a non-automotive brand to reflect on parallels that could be established between that brand and Saab, whilst also capturing the essence of the Swedish carmaker through their project's concept, its proportions, surface language, details, graphics, functionality and material choices.

Renault designers on their interpretation of luxury [w/Video]

Renault's design chief Laurens van den Acker and his design team have stressed how the Initiale Paris concept previews how Renault design's tactics will help steer clear of its rivals within the premium segment.  The concept – the sixth to be developed in the design strategy inspired by the cycle of life, now in the Wisdom stage – heralds Renault's return to the high-end market after a number of years. It was, therefore, important that the design be a positive rejection of traditional ideas of luxury, design director of concept cars Axel Breun believes. Designer Choung Sun Oh goes to great pains to stress how the design team worked towards developing a highly original design to set them apart from rivaling brands upon re-entry.

Dacia Sandero Stepway: Price from £7,995

The third Dacia model for the UK – the Dacia Sandero Stepway – a rugged compact crossover based on the Sandero will cost from £7,995. The Sandero Stepway is a rugged compact crossover – with a higher ride height and bolted on chunky bits - based on the very inexpensive Sandero, so you won’t be shocked to learn that the Sandero Stepway is as inexpensive as its hatch sibling – from only £600 more than the equivalent trim Sandero. Dacia has decided that the Sandero Stepway won’t come in completely stripped-out Access trim – unlike the Sandero and Duster SUV – but the entry level will be the Sandero Stepway Ambience, with a better equipped Stepway Lauréate for those who want a few more home comforts.