Jaguar Chrome Logo On Chrome License Plate - New! on 2040-parts.com

Ford promote accessible & affordable technology in new campaign

Ford’s Active Park Assist parks a Focus on the roof of a skyscraper We do sometimes moan that cars are becoming so clever that it won’t be long before the driver’s just the blobby thing behind the wheel to keep an eye open as clever technology does its stuff. That said, modern technology is certainly doing wonders for tasks that many find irksome and difficult behind the wheel, and Ford are cleverly tapping in to their new technology to demonstrate just how helpful their new cars now are for the stressed driver with the Ford Primary Brand campaign. Ford‘s new Primary Brand campaign is focusing on technology like the new(ish) Active Park Assist that uses sensors to measure parking spaces as you drive by (not too quickly – you have to give it a chance) and then, at the push of a button – with the driver just following instructions for brake, gears and accelerator – neatly parks your new Ford for you.

Kia Ex_Cee'd Cabrio Concept (2007): first official pictures

By Tim Pollard First Official Pictures 23 February 2007 09:40 Kia Ex_Cee'd Cabrio Concept: the lowdown The Koreans' ambitious growth plans show no signs of slowing down; last week, Kia unveiled the Cee'd estate production car - today, it slides the covers off a soft-top version of the same model. Dubbed, somewhat cornily, the Ex_Cee'd Cabrio, the convertible will be shown officially at the Geneva Motor Show in early March. And don't laugh at the back - it was designed by Peter Schreyer, formerly head of Audi design and now boss of the Koreans' studio.

Fuel prices 'still number one concern'

FUEL DUTY freezes have done nothing to stop the public worrying about the price of filling up their cars, according to research from British Car Auctions. More than 70% of the 400-person sample cited fuel prices as the number one concern when it comes to motoring costs, despite reports from the AA that pump prices have actually fallen over the last year. Second place in the survey was taken by the cost of road tax, which reflects that the survey was taken among used car buyers.