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Who's Where: CCS appoints Sally Erickson Wilson as chair of new color and materials design MA

The College for Creative Studies (CCS) has appointed Sally Erickson Wilson as associate professor and chair of its new Master of Fine Arts degree program in Color and Materials Design. Erickson Wilson moves to the school from Johnson Controls where she was design manager responsible for leading the North American fabric design team. As chair of the course, Erickson Wilson will be responsible for the graduate curriculum and will help students to develop an eye for color differentiation, materials craftsmanship and quality assessment.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

Government bid to cut driving options

PLANS DESIGNED to reduce petrol prices at motorway service stations and a freeze on the cost of the MoT test have been announced by the Government. A crackdown on whiplash injury fraud is also part of the driver-friendly package to be introduced from next year. Justice Secretary Chris Grayling said t he statutory maximum price of the MoT test for a car will be frozen at £54.85 until 2015 - potentially saving up to £50 million for drivers every year.