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New Hyundai Sant Fe Super Bowl adverts the most effective

It’s been revealed that Hyundai got the most bang for its Buck with Super Bowl adverts for the new Santa Fe increasing Hyundai site traffic by 1000%. So, with figures like that and a huge captive audience, it’s no wonder car makers like to strut their latest products in front of the Super Bowl audience with the hope of a big return in sales. Umpteen car makers ran TV adverts in the 2013 Super Bowl, but it looks like Hyundai has come out very much on top, with Edmunds reporting a traffic increase of 738% in traffic for the new Hyundai  Santa Fe after Hyundai ran its adverts and the US Autotrader site a massive 1000% increase.

2012 Mercedes SLK55 WILL get 5.5 litre V8

2012 Mercedes SLK55 to get naturally aspirated 5.5 litre V8 (2011 SLK photo) You never really know until it’s officially announced, but we did expect the 2012 Mercedes SLK55 to get the new 5.5 litre V8. When Mercedes revealed the new SLK back in January, we knew there were still two more versions to come for 2012 – the SLK55 and the Diesel SLK – and that we’d get the official details later. Well, now it’s later – at least for the SLK55.

McLaren confirms limited run of 12C GT Can-Am racers

It's been a busy weekend for McLaren: not only did Lewis win the 2012 US grand prix, but the car-making division confirmed it would build the most powerful MP4-12C yet – the new 12C GT Can-Am Edition. It's the track-focused 12C racer and Woking has sanctioned a limited run 'of no more than 30 examples.' McLaren MP4-12C Can-Am: the background It's a maxxed-up version of the MP4-12C road car, which has so impressed us since launch. Here the 3.8-litre V8 bi-turbo is derestricted and boasts a maximum power output of 621bhp.