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Children And Mobile Phones Prove Biggest Distraction To Drivers

CHILDREN might be charming most of the time but a new survey from the Institute of Advanced Motorists (IAM) will no doubt have parents reading the data with a knowing smile. According to the poll, conducted in conjunction with Vision Critical, 29 percent of drivers questioned admitted that their children proved to be the biggest distraction when driving. Following close behind, and with a nod to the busy lives many claim to lead, was the ubiquitous mobile phone - be that for making calls, texting or checking social media updates.

For new CAFE rules, automakers place high-stakes tech bets

Game-changing 2015 fuel economy rules are forcing vehicle development teams to make high-stakes bets on expensive technologies--bets that will separate the winners from the also-rans. Not only do federal rules target a 2015 fleet average of 35.5 mpg, up from the current 27.5 mpg for cars and 23.1 mpg for light trucks; they force automakers to bet on different technology packages for each vehicle segment. Companies that do best at mixing technologies while keeping down costs will have an advantage when buyers wince at higher stickers.

Kia styling chief Schreyer is fluent in Koreapean

The way Peter Schreyer sees it, there is one key difference between European and Korean automakers: Europeans design from the heart, Koreans from the head. "In a European company, everybody is a car driver, a car enthusiast," says the Germany-born design chief of Kia Motors Corp. "Everybody from the CEO to the little designer to people on the production line, they want to build cars they want to drive themselves." Koreans can be more market-oriented: "They look at the big picture, which markets to explore or conquer.