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Ford Focus goes SEMA mad

A total of seven Ford Focus at the 2011 SEMA Show There’s nothing American petrolheads (perhaps we should say gearheads) like more than tarting up a car. Which explains why the relatively sensible Ford Focus is being pimped to within an inch of its life for this year’s SEMA show. The SEMA Motor Show is a trade-only gathering – despite which it gets around 50k visitors – which the organisers call the “premier automotive specialty products trade event – in the world.” It attracts trade visitors from across the globe to see parts, tools and components and the ‘SEMA’ special cars brought along by car makers and car modifiers.

Alfa Romeo Gloria points to new Alfa Giulia

The beautiful Alfa Romeo Gloria Concept looks like it’s a stylised preview of the next Alfa Giulia due in 2015. Debuts at Geneva 2013. But according to Automotive News, the Alfa Gloria is actually a very strong hint at what the new Alfa Giulia will look like when it arrives in 2015 as part of Sergio Marchionne’s plan to revive the Alfa brand and drive sale forward.

SRT introduces Anodized Carbon Viper GTS

SRT introduced a limited run of Anodized Carbon Special Edition packages for the 640-hp Viper GTS at the Los Angeles Auto Show on Wednesday. The metallic, matte-gray exterior is being used by Chrysler for the first time on this car. “We’ve been waiting for the right time to use this new color at the Chrysler Group, and, as the flagship for the SRT brand, the Viper is the perfect vehicle to showcase this combination of finishes and details to create such a unique look,” said Ralph Gilles, president and CEO of SRT.