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Chrysler launches 'Born Makers' ad campaign

Chrysler is launching its ad campaign for the 2015 200 sedan on Saturday. The brand gave us a sneak peak of the new Ameri-centric commercial on Friday. The effort will include 30- and 60-second television spots and in-theater ads in addition to activity in print, digital and social media.

Michelin launches 2013 Challenge Design

Michelin has announced the brief for the annual Michelin Challenge Design competition, themed ‘HALF! Lightweight with a Passion'. Pre-registration for the 2013 automotive design competition begins October 1, 2011.

£54k insurance fraud foiled by black box

A fraudulent £54,000 insurance claim following a crash involving a car and a lorry has been found bogus thanks to a black box device fitted to the car. Three passengers in the lorry claimed for personal injury damages after it was shunted at low speed by a Vauxhall Astra. However, the Astra was fitted with a telematics device that, when examined, revealed that due to the size and weight of the vehicles and the speed of the Astra, the claimed injuries were implausible.