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Hyundai goes K-Pop and releases an album

Hyundai has teamed up with Korean pop stars to create an album of music inspired by the new i40, New Generation i30 and Veloster. We’ve loved the way Hyundai has moved its products on from  Halford’s special to mainstream credible in quick sticks, and their PR teams have been on the ball too with good initiatives and a willingness to make things happen. But we’re not too sure how effective a new album of music by Korea’s K-Pop stars – inspired, we’re told, by the new i40, New Generation i30 and Veloster – is as a marketing tool.

Grab the sunscreen for those summer drives

You can get sunburned while driving a convertible, but driving with the top up can also result in sun damage to the skin. New research from the University of Washington suggests that people in the United States are more likely to develop skin cancer, such as melanoma and merkel-cell carcinoma, on the left side of their bodies, likely as a result of the fact that the left arm receives more ultraviolet rays while driving. Studies by the Journal of the American Academy of Dermatology show that, when skin cancer shows up on one side of the body, 52 percent of melanoma cases and 53 percent of merkel-cell carcinomas occur on the left.

Toyota, Honda lead U.S. industry to 22 percent gain

U.S. light-vehicle sales, paced by Toyota and Honda, rose 22 percent in June as U.S. consumers continued to shake off economic jitters and replace aging cars and light trucks.