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Lancia Musa and Delta plans

By Guy Bird Motor Shows 14 September 2007 09:55 Why should I care about Lancia – or its revised Musa? Because Lancia is returning to the UK in autumn 2008 after what will be a 14-year absence. You might care a little less about the Fiat Idea-derived supermini-MPV Musa shown at Frankfurt – as it’s only a revised model and this version won’t be making its way to these shores.

Audi delivers R8 V10 to originator of #wantanR8 hashtag

Audi R8 V10 - a gift for the day for a dose of Twitter love The Marketing world is changing fast, with online reporting and social media fast relegating traditional print media to the dustbin of history. And if you want a lesson on how to make social media work in the car world, you could do a lot worse than look at Audi’s recent efforts. Audi started using hashtags (that’s a little phrase preceded by the hashtag and used on Twitter) in its adverts for the Superbowl last year, which is a good way to get topics trending on the Twitter social media hub.

Cycling charity given pothole funds

MONEY TO ENABLE more cyclists to report pothole problems through a new smartphone application is being provided by the Government. Whitehall is giving £30,000 to help cycling charity the Cyclists' Touring Club (CTC), revamp its '"Fill That Hole" website and develop a new app. More than nine million iPhone users can download the website's current app to report potholed roads to their councils.