K&n Oil Filter (black) Kn-185 on 2040-parts.com

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.

Met police comissioner nabs taxi 'thief'

BRITAIN'S most senior police officer broke off from a radio interview to make an arrest in north London. Metropolitan Police Commissioner Sir Bernard Hogan-Howe jumped into a police car to pursue a suspect after the driver complained his passengers refused to pay the fare and had stolen cash from him, the BBC reported. Sir Bernard, who was taking part in a pre-recorded interview with BBC London 94.9 Drivetime presenter Eddie Nestor near Bruce Grove station in Tottenham, north London on the issue of budget cuts, jumped into the car in pursuit and later arrested a suspect.

The Designers Pt4 – Anne Asensio, Dassault Systemes

Car Design News launched its first ever Car Design Review yearbook at the Geneva motor show, featuring the award-winning Production Car and Concept Car Designs of 2013. If you're interested in buying a copy of the 160-page yearbook this interview appears in, alongside trend reports, bespoke car design infographics and a special feature on Marcello Gandini, our inaugural Lifetime Achievement Award winner, Car Design Review can be purchased here. Name Anne AsensioRole VP design & brand experience, Dassault Systemes (3DS)Age, nationality 51, FrenchLocation Vélizy-Villacoublay, FranceEducation CCS & Ecole Nationale Superieure des Arts Appliques "When I see concepts like the Kia GT4 Stinger I realize OEMs know how to make beautiful cars.