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Porsche to add 1,000 employees

To keep pace with its planned model expansion and sales targets, Porsche AG will add more than 1,000 employees by 2015, Automotive News Europe has learned from Volkswagen Group sources. About 500 jobs will be added for production of Porsche's new compact SUV, codenamed the Cajun, which will go on sale in 2013 in Europe and in North America about six months later. Porsche's supervisory board will make a decision on the production location of the Cajun in mid-March.

Hyundai ix35 FCEV production starts – & previews the ix35 facelift?

Hyundai has started production of the ix35 Fuel Cell Electric Vehicle which perhaps previews the facelift for the ix35. We revealed last year that Hyundai were pushing ahead with their hydrogen fuel cell cars (and eschewing battery EVs in the process) with plans to start rolling the Hyundai ix35 FCEV off the production line by the end of 2012. That plan slipped just a little, but the first ix35 FCEV has now rolled of the production line in Korea (pictured above) as Hyundai work towards full scale production of the ix35 FCEV by 2015.

Jaguar premieres first Super Bowl ad ahead of game

Jaguar must have been ecstatic about its first Super Bowl ad because the British automaker decided to premiere it online before the big NFL showdown on Feb. 2. The ad features renowned British actors Sir Ben Kingsley, Tom Hiddleston and Mark Strong in the leading roles in its Super Bowl ad production.