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Gilles Vidal: innovative materials key to Peugeot's future

Future Peugeots will be defined by their use of materials in a bid to shift the brand upmarket, according to design director Gilles Vidal. Raw, unprocessed materials, he says, will not only prove more ecologically sound, but also more engaging. And his plans don't stop there.

GM Korea doubles size of its design center

GM has invested $40million in its Korea Design Center, doubling the size of the facility. The expanded studio opened on 25 April, and will give improved support for both exterior and interior design. As well as more studio space, the upgraded facility now includes improved exterior modeling and 3D printing facilities, an outdoor viewing area with three turntables, and a virtual reality studio – the latter allowing design reviews to take place in real time with GM's network of nine other design centers in six other countries around the world.

BMW are rolling out their ‘BMW Genius’ programme across UK dealers

Even when you’re immersed in the latest car news day in and day out, it’s often quite tough to keep up with the new technologies car makers are offering, so many buyers must struggle to know exactly what their options are. That should be a job for the car salesman, but most car salesmen only worry about explaining how good the deal is and how it’s better than any other deal, so buyers often come away with a car that doesn’t fit their needs as well as it could. But with fewer new car buyers really wrapped up in performance and dynamics and more interested in the tech behind the wheels, BMW has been trying out an idea borrowed from Apple Stores by employing ’BMW Geniuses’ at 10 of their UK dealerships to explain the advantages of much of their technology to customers.