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Greenpeace goes galactic on Volkswagen's Super Bowl ad

UPDATE: Some in the office (and in the comments) were wondering how Greenpeace got permission to use Lucasfilm footage in their parody. It appears they didn't, and the video has been pulled from YouTube due to claims of copyright infringement. We'll post an edited version when and if it becomes available.

College Exhibition: Creapole 2013

Creapole's class of 2013 used its end-of-year degree show to research many emerging areas for improved mobility as well as alternative research into emerging cultural trends towards certain OEMs. From healthcare infrastructure in Polynesia and raising road safety awareness in Italy, to car-sharing with a twist from Renault, each project delves into the socio-economic needs of various markets. Once again, Creapole delves into the human psyche and its prerequisite values that constantly shift and change.

BMW plotting a hydrogen fuel cell EV

The BMW i3 EV (pictured) will eventually be joined by a hydrogen fuel cell BMW BMW has now taken its first fully-fledged step in to the electric car market with the BMW i3, revealed in full earlier this week. The i3 is a properly competent offering from BMW and it seems likely that, despite a price pushing on £30k even after the taxpayer bribe for EVs, that they will find a ready market in their affluent customer base for the i3 as a second (or third, or fourth…) car for local runarounds. BMW has even managed to negate range anxiety by offering the option of a range-extender engine in the i3 – basically a BMW motorcycle engine to charge the battery when it runs out of juice – so BMW’s customers who may wish to use their i3 for more than just a trip the shops can do so without getting stranded.