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Jeep hides ad in 'Saturday Night Live' skit, sort of

Jeep did something over the weekend that we've never seen before -- probably because we're too young. It didn't place its product in a show, which has become more and more common. “We can take my Prius, it has navigation!” And it didn't quite make a commercial spot, in the traditional sense, at least.

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.

Audi Q5 concept is killer

Audi has provided the strongest hint yet that it plans to crown its Q5 lineup with an RS model by revealing a one-off, 408-hp, supercharged 3.0-liter V6 concept version of its compact SUV. The vehicle’s public premiere comes this weekend at the annual Woerthersee meet in Austria. Although Audi officials are playing down the importance of the custom concept, insiders have told AutoWeek that it was constructed to provide customer feedback on a possible performance-oriented version of the Q5, the likes of which would almost certainly form part of the company’s future North American lineup.