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Ford Focus goes SEMA mad

A total of seven Ford Focus at the 2011 SEMA Show There’s nothing American petrolheads (perhaps we should say gearheads) like more than tarting up a car. Which explains why the relatively sensible Ford Focus is being pimped to within an inch of its life for this year’s SEMA show. The SEMA Motor Show is a trade-only gathering – despite which it gets around 50k visitors – which the organisers call the “premier automotive specialty products trade event – in the world.” It attracts trade visitors from across the globe to see parts, tools and components and the ‘SEMA’ special cars brought along by car makers and car modifiers.

Shortages of Japan-built cars open the door for U.S. automakers

U.S. carmakers sense that they have a chance to win back customers this summer with the launch of several redesigned models, while their Japanese competitors struggle with supply shortages. About 197,000 car buyers who typically would favor a Japanese brand are in play this summer, according to market research firm A.T.

Hiromu Naruse: ‘Godfather’ of the LFA ‘Not Famous Enough’

Hiromu Naruse & Lexus LFA Last year we reported the death of Hiromu Naruse, Toyota’s chief test driver and a man considered to be the ‘Godfather’ of the Japanese performance car, and particularly the Lexus LFA, a car which consumed the last decade of his life and became the final testament to his enormous skill. At 67, Naruse-san was still as involved as ever, and it was whilst driving a Lexus LFA with the Nurburgring Package he met his end on a public road near the Nurburgring. A track, incidentally, he had driven more than any other Japanese driver.