Kia Oem 2312439802 Engine-damper Pulley on 2040-parts.com

Behind The Scenes: Hot Wheels Design Studio [w/Video]

Hot Wheels' vice president of design Felix Holst has spent some time chatting to Cool Hunting about the brand's design philosophy at its Design Studio at Mattel's headquarters in El Segundo, California, in a new video. According to Holst Hot Wheels has evolved from being focused on muscle cars and V8 engines to being all about technology as a reflection of the new generation they're designing for.  He explains the benefits of designing over 240 vehicles a year that aren't limited by rules and regulations, saying in a studio that's driven by pushing the boundaries, it's a question of just how wild they can get.  The video really captures not only the men's passion for their jobs but the fun they have doing it. Small wonder Holst says he'd never go back to car design, and reveals the studio is packed with qualified car designers who chose Hot Wheels over conventional jobs in the industry.  We also hear from Hot Wheels Car Maker's designer Julian Payne, who explains how the new Car Maker – which gives you the chance to mold your own custom Hot Wheels at home – works.

Fuel economy important to car buyers, survey finds

A survey by Consumer Reports magazine finds that fuel economy is most important to car buyers. Nearly 40 percent of those surveyed ranked gas mileage as the No. 1 buying factor.

Honda Civic Ti (2012) first official pictures

Honda has glued a few glitzy bits to the latest Civic in recognition of its British Touring Car Championship participation, to create the new Civic Ti. The 5-door ‘race-inspired’ Civic is based on the 1.8 SE model, but comes with colour-coded wheel arches and some 17-inch ‘Le Mans’ alloy wheels. If that’s not enough to send you running down to the dealership, then Honda hopes the addition of a leather-wrapped steering wheel and gearstick might.