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BMW announces DesignWorksUSA studio and ConnectedDrive lab in Shanghai

BMW has opened both a DesignWorks studio and a ConnectedDrive lab in Shanghai, China, as a means of gathering information and insight into the Chinese market as the company looks to increase its presence in Asia. Adrian van Hooydonk, Director BMW Group Design, said, "Creating this foothold for both BMW Group Design and DesignworksUSA in Shanghai is of great importance from both strategic and creative standpoints." President of BMW Group DesignWorksUSA Laurenz Schaffer said, "Our new studio in Shanghai places DesignworksUSA at the epicenter of the most rapidly growing and influential consumer market in the world and provides an indispensable resource for shaping our global perspectives for clients." The new studio will perform functions including product, transportation, automotive, environmental and interaction design; color, material and finish design; design communication, research and strategy as well as sustainability consulting. Designers from DesignworksUSA studio in Los Angeles, Munich and Singapore will supplement a local design team.

New Maserati Kubang SUV (2012) arrives at Frankfurt

New Maserati Kubang We’ve been predicting the arrival of a Maserati SUV for some time, but the recent launch of the new Jeep Grand Cherokee made it almost certain. And today the new Maserati Kubang arrives at Frankfurt, to the consternation of all Maserati fan boys. But whatever the fans of the marque may say, an SUV from Maserati is a very clever move.

BMW 328 Hommage Villa d’Este debut

BMW 328 Hommage - pays tribute to the 1936 328 The BMW 328 of 1936 is an legendary car in the annuls of BMW history. It set the highest average speed at the Mille Miglia circuit in 1940 at 103mph, and still holds the record today. It was one of the first BMWs to showcase the now familiar kidney grills, and it was made to be light and nimble with the use of aluminium and magnesium.