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Nissan GT-R 4 Door Saloon

But Nissan admits that the GT-R is a loss-maker, which is hardly a surprise. So what can they do to capitalise on the kudos surrounding the GT-R? The route seems to be more models based on the GT-R’s platform, including a saloon and even an SUV.

Peugeot puts RCZ designer on Twitter

Like many automakers, Peugeot is now making conspicuous use of social media platforms as a component in its new car launch campaigns and in order to manage customer relations online. For its new RCZ coupe, Peugeot in the UK has been running a social media campaign under the strap line "It chooses you", with associated Twitter and Facebook accounts – which culminated with a member of the public winning an RCZ last week. For auto designers, there was little interest in the campaign up until last week, when Peugeot put RCZ designer Boris Reinmöller behind a computer terminal and opened him up to a public Q+A session through its Twitter account.

2013 Ford Fusion uses blue lighting to help drive blues away

Can ambient lighting change mood and enhance a driver's alertness behind the wheel? Ford Motor Co. thinks so, and the company is using the 2013 Ford Fusion sedan to showcase its latest ideas.