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Hyundai UK target SME fleet sales

Hyundai Basildon (pictured), one of Hyundai’s new Fleet Business Centres The last few years has seen Hyundai convince the car buying public that their cars are as credible and well built – not to mention appealing – as anything from the mainstream; no longer a budget option, Hyundais are now a real force. So once you’ve cracked Joe Public and his preconceptions, the next step is to crack the bit of Joe Public that buys a few cars at a time – the owners of small and medium businesses (SME) with a modest fleet (by fleet standards) of up to ten cars. With that in mind, Hyundai has appointed 27 Fleet Business Centres at Hyundai dealers across the UK with dedicated staff – and extra hand-holding and facilities – to coax the small business owner in to a bit of Hyundai goodness for his/her business.

Euro NCAP finds quadricycles had “severe safety problems”

Euro NCAP has branched out from cars and crash tested a small selection of “heavy quadricycles”  – small, four-wheeled vehicles that were originally developed from motorcycles that are sometimes also known as microcars, and don’t come under the usual car regulations. Although legal for use on the road, these machines do not need to achieve the same rigorous crash test safety standards as ordinary cars. But they are increasingly seen as a fuel-efficient urban transportation alternative, and some of them can be driven teenagers as young as 16.

Pforzheim University International Design Forum 2004

The jury included design chiefs Chris Bangle (BMW), Peter Pfeiffer (Mercedes), Murat G�nak (VW), Martin Smith (Opel), Chris Bird (Ford) und Francois de Gaillard (Webasto). First prize went to Pforzheim student Philipp R�mers for his 'PFaeno' concept. The prize for Best Marketing Strategy went to Shi Jia from Tsinghua University.