Lincoln Welder Electric Racing Banner Vinyl 6 Foot X 3 Foot Size New Free Decal on 2040-parts.com

BMW i8: Mission Impossible

BMW i8 in Mission Impossible 4 Marketing new cars doesn’t have to mean an ‘in your face advertising’,  berating you with benefits and a call to action. It can be more subtle; simply raising awareness or putting the cars in a high-profile role in a popular film or TV show. Just like Aston Martin with James Bond (and Jaguar Land Rover in the new Bond, too) and Volvo with the Twilight franchise, BMW has placed its product in the new Tom Cruise outing – Mission Impossible 4 | Ghost Protocol.

McLaren Automotive launches bespoke operations division

McLaren Automotive has today announced the launch of the McLaren Special Operations division, which will be responsible for the delivery of bespoke projects for McLaren sports cars. The division celebrated its launch with an example of the new MP4-12C, finished in Volcano Orange with a number of bespoke carbon upgrades, at the 2011 Pebble Beach Concours d'Elegance. Bespoke designs featuring on the vehicle are diamond cut finish wheels with gloss black inners, MP4-12C branded carbon sill panels, a carbon steering wheel, front wheelarch louvres and carbon fiber engine cover vents, rear deck vent and wiper system cover.

From the vaults: Ford Styling and the Experimental Car circa 1964

Unearthed from the Ford Mo Co. marketing department archives this film documents the work, inspiration and methods of the company's design department. As well as an inside look into the development of the 1964 Mustang, retro-futurists are treated to a look at the then space-age creations including the particularly awesome Aurora station wagon with its three-seat corner sofa, electro-luminous side panels and primitive satellite navigation.