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Hyundai enlists Flaming Lips for Super Bowl ad
Fri, 01 Feb 2013We previewed a couple of Hyundai's Super Bowl spots -- focused largely on speed and power -- earlier in the week. The Sonata ad was a trifle of pedestrian whimsy, while the Genesis sedan R-Spec spot grated, grated and grated some more. Now, with the kickoff looming, the Korean automaker's loosed its marquee ad, promoting the 2013 Santa Fe, upon the YouTubifying unwashed.
New car sales soar to 10-year high
Fri, 04 Apr 2014NEW CAR sales soared in March, with the new 14 number plate helping registrations reach their highest monthly total for 10 years. A total of 464,824 new cars were registered last month - a rise of 17.7% on the March 2013 figure and the best since 466,954 were registered in March 2004, the Society of Motor Manufacturers and Traders (SMMT) said. The March 2014 and March 2004 figures represent the best two months for new sales since 1999 when the motor industry abandoned the August once-a-year number plate change in favour of twice-a-year changes in March and September.
Chrysler pushes Saturday service and sees Sunday as the next frontier
Mon, 06 Dec 2010Chrysler Group's Mopar parts and service division is ratcheting up efforts to get more dealers to open service departments on Saturday. Starting in January, Mopar will open all of its 20 North American parts distribution centers on Saturdays. In April, Mopar launched Saturday hours for its help desk so dealership service technicians could call with questions about repair issues.